ポイ活から学び取る。「ポイント払いはキャッシュレスの柱に」
新型コロナウイルスにより、客数が減少し苦境に立たされている店舗、企業が多く危機感が募ります。前回に続き新規顧客の獲得手法のポイ活からヒントをつかんでいきます。ポイ活とはポイントを貯めて、お得に使うポイント活動の略称で、ポイ活サイトを使います。
ポイント経済圏はポイ活やショッピングのすべてを含めると、市場は拡大傾向にあります。一説には2兆円規模とも言われています。ポイント発行事業者は多岐に渡り、多くの人が何かしらのポイントプログラムに加入しています。
ポイント収入は雑収入になります。副業なら年間所得20万円、無職なら38万円以上で確定申告が必要です。ポイントを得たすべてが課税対象なのできちんと記録につけましょう。多額の収入にはそれなりの準備が必要、ポイ活専用の口座、カードを用意しておくと管理が簡単です。
ポイ活を自分自身が行うことで多くのことを学びました。やはり、私は体験することで学び取るタイプなのでしょう。今後、ポイント払いはますますキャッシュレスの柱になっていきます。これからも、使用者、提供者双方の立場からこれからも学び取ります。
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